Over the four week Christmas trading period to 26 December 2009 total sales grew by 3.1 per cent and like-for-like sales grew by 1.1 per cent against strong comparatives in the prior year.
Over the four week Christmas trading period to 26 December 2009 total sales grew by 3.1 per cent and like-for-like sales grew by 1.1 per cent against strong comparatives in the prior year. We sold more than a million mince pies each week, up 6.0 per cent on last year, helped by the successful launch of our new Viennese mince pie.
For more details, please view our Christmas Trading Update on our Investor pages.